7 Easy Ways to Engage The Facebook Community

Easy ways to increase you presence on Facebook, to build an online following and increase the awareness of your business online.

You do not have to be a social media expert to be able to improve your personal online branding or share your expertise on social media networks. Here are some easy ways to build an online community and develop loyal followers while adding value to the community. In this particular post we will look at tactics or specific ways that you can use for ramping up your impact on your Facebook friends. Later we will look at other platforms or networks.

These should be among your daily activities on Facebook:

  1. Update status daily with something engaging and interesting – If you have a blog then post an intriguing snippet from your most recent article and put a link to your blog in your status update. Posting  photos and videos of funny situations, of babies , toddlers or animals is a sure way to captivate attention and illicit a response.
  2. Respond to all comments on your wall –  This is a great way to have a dialogue which can help you to stand out among the clutter on Facebook. Make sure your responses are clear and easily understood.
  3. Comment on at least 5 well known people’s status or updates within your network – People who are well known or popular usually have their status read daily and people most likely will read the comments that others make on these status update. Remember that not everyone understand certain jargon or local dialect like Patio.
  4. Share  3-5 of your friends’ updates – Sharing your friends’ updates or posts is a great way to gain favor since as we say in Jamaica, ‘one hand wash another‘ . You share someone’s status update and they will most likely want to share yours in return.
  5. Wish your friends Happy Birthday – Remember this is a community and personal interactions are very important since they demonstrate you care.
  6. Participate in discussions of various groups –  This will allow you to demonstrate your expertise.
  7. Post comments on fan or business pages you are part of – Your comments, especially if thoughtful and of value to the conversation will get you noticed by the administrator of that page, as well as regular visitors to that page.

Are you engaging in other activities that are working for you? Do feel free to share them with us.

About Sandra McCarty

Founder of SM Business Solutions LLC, offering inbound marketing services that are both innovative and tailored to my clients needs. I use inbound marketing media such as blogging, emails and social media to help independent professionals, business owners and entrepreneurs successfully engage their target markets and increase their revenues. I am passionate about making sure my clients are satisfied and their companies experience tangible gains. A graduate of Martin J Whitman School of Management, Syracuse University, University of the West Indies and of the Royal Institute of Marketing, London. Some of my clients are; Retro Lounge & Grill, The Cybernet Place, Optic Masters, Balance & Power Inc, Long Island Entrepreneurs Meetup Group, Best Buyer's Brokers and Male Ego Ltd.