Maximizing The Use Of Your Various Social Media Networks

By
Sandra McCarty
– June 16, 2010Posted in: Facebook, Strategies, Twitter
Here a few pointers I found useful in maximizing my use of the various social media networks such as LinkedIn, Facebook, Twitter, blogs and YouTube. 1. Determine your company’s assets, capabilities,...
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Here a few pointers I found useful in maximizing my use of the various social media networks such as LinkedIn, Facebook, Twitter, blogs and YouTube.

1. Determine your company’s assets, capabilities, strengths, weaknesses, opportunities and threats.
In other words, do a SWOT analysis of your company.

2. Create a Social Media program for your business to give you a clear focus of who you want to reach, how you will reach them- what network to use , what you will do to engage your target market and convert leads into customers.

3. Optimize your presence on the Web by linking blogs, LinkedIn, Facebook,Twitter and YouTube video to website. Make sure your landing page -the page visitors land on –  has an enticing offer that persuades visitors to leave their information.

If you have other ways of maximizing or get the most out of using social media sites do share with us.

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About Sandra McCarty

Founder of SM Business Solutions LLC, offering inbound marketing services that are both innovative and tailored to my clients needs. I use inbound marketing media such as blogging, emails and social media to help independent professionals, business owners and entrepreneurs successfully engage their target markets and increase their revenues. I am passionate about making sure my clients are satisfied and their companies experience tangible gains. A graduate of Martin J Whitman School of Management, Syracuse University, University of the West Indies and of the Royal Institute of Marketing, London. Some of my clients are; Retro Lounge & Grill, The Cybernet Place, Optic Masters, Balance & Power Inc, Long Island Entrepreneurs Meetup Group, Best Buyer's Brokers and Male Ego Ltd.